Delivering elite modern, fact-based insight designed for the world of football.
In your colours, in your language.
INFORM is an independent recruitment and data analysis consultancy delivering high-resolution intelligence to clubs, recruitment departments, agencies, and players.
Decision making in today's game demands more than subjective opinion or numbers on a spreadsheet. By blending extensive 'eyes-on' scouting, industry-leading data, and bespoke statistical modeling, INFORM provides unambiguous recruitment dossiers tailored to specific models.
From identifying talent across the Professional, Academy and National League Systems to delivering in-depth pre-match opposition preparation, our work is grounded in practical application, tactical rigor, and professional integrity.
Bespoke packages available to meet your needs and give you a competitive edge
Individual talent evaluations tailored to your specific tactical game model and positional requirements.
Advanced performance metrics transformed into clear, actionable intelligence and custom visualizations.
Tactical pre-match preparation dossiers designed to identify opponent tendencies and tactical vulnerabilities.
Explore interactive previews of our comprehensive player evaluations, positional data dives, and opponent preparation packs.
Multi-match contextual analysis evaluating tactical adaptability across defensive midfield, full-back, and central midfield roles
Data-driven positional recruitment dossier benchmarking progressive metrics, defensive profiles, and market shortlists.
Tactical preparation covering phase-by-phase base formations, build-up turnover triggers, shot locations, transition vulnerabilities, and 8 principle game plans.
Independent Agency & Player Representation Review
"We had a young, talented footballer, released from a Category 1 academy, and we were reaching out to clubs with his highlights video and getting ignored. Clubs get hundreds of videos and ours wasn't getting past the inbox."
"We asked Darren Melling at Inform Football if he could help. He put together a professional player dossier with everything a club needs in one place: his career, his data, his strengths, what he still needs to work on, and where he'd fit in a team. It was honest, it was factual, and it was backed up with evidence, which is what clubs want to see."
"We sent it straight to clubs and had interest from an EFL club within half a day."
"If you're trying to market a player, you need facts, not just a video. You only get one first impression, so do it right first time. Inform Football is worth every penny."
Ready to discuss players, opposition and data analysis?